The Prodisc CD series is patterned after the Japanese optical disc qualifications to offer superior burning quality and reliability. That’s why the Prodisc CD-R media offers higher success rates and saves money in both cost and fewer failed burns. Prodisc endeavors to provide professional and reliable recordable optical disc products to its customers. Established in 1990, Prodisc first began mass production of CD-R in 1997, quickly becoming one of the most trusted and popular brands of recordable CD. In 2002, Prodisc added recordable DVD to its portfolio, again quickly becoming a staple for the recordable CD and DVD markets. "Excellence and innovation" are the core philosophy of Prodisc's quality policy, which demands perfect quality and continuous innovation. Optical storage media are high-precision technological products. Therefore, it is essential that all quality inspections be performed to the very strictest of standards. Prodisc firmly believes that the superior quality of its products is its most fundamental commitment to its customers.